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Rolling Stone expands game coverage with support from Saudi wealth fund

Rolling Stone is broadening its reporting on the video game industry by launching a dedicated gaming vertical.

The new segment has been introduced in collaboration with ESL FACEIT Group and will be overseen by senior gaming editor Christopher Cruz. The media company stated that it will cover the gaming world with a specific focus on art, technology, and cultural influence.

Christopher Cruz stated in a press release, "Gaming isn't influenced by pop culture; it is pop culture. As video games have evolved to compete with movies, television, and literature on their own terms, it is crucial for us to examine how everyone is embracing gaming culture."

Gus Wenner, CEO of Rolling Stone, added that "venturing into gaming is an exciting opportunity for us to embrace a vibrant cultural realm, showcasing our commitment to celebrating diverse forms of entertainment and enthusiastic communities."

The details of the partnership between Rolling Stone and ESL FACEIT Group are unclear. The esports and entertainment company mentioned that it looks forward to creating a "unique platform that honors the esports stars, talents, creators, brands, and international competitions that appeal to the next generation of audiences the most."

ESL FACEIT Group is owned by the Saudi-based investor Savvy Games Group, a subsidiary of the Public Investment Fund (PIF)–a sovereign wealth fund supported by the Saudi state. PIF is chaired by Saudi crown prince and prime minister Mohammed bin Salman Al Saud, who has faced accusations of human rights violations and has been linked to the killing of journalist Jamal Khashoggi.

PIF has previously made investments in major gaming companies like EA, Nintendo, Capcom, Nexon, Embracer Group, and Take-Two Interactive. It also acquired free-to-play publisher Scopely through Savvy Games Group and has expressed interest in establishing Saudi Arabia as a global hub for game development.

Game Developer has contacted Rolling Stone for further information on the collaboration with ESL FACEIT Group.

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